Videos from ISVCon 2012
Accelerating the Flywheel
Grow your bottom line with actionable ideas from Rob Walling. Increase the lifetime value of customers, decrease your cost per acquisition, and a few lesser-known marketing approaches.
Freelancers and Outsourcing
Best practices and possible pitfalls when hiring freelancers and outsourcing projects. vWorker arbitrator Jim Coutu shares his inside knowledge.
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SaaS: Challenge or Opportunity?
Go from desktop to SaaS? Or just start out with susbcription billing? Learn why you should, and how to have a smooth transition. Michael Ni guides you through the steps to profitable SaaS.
Pizza and Marketing Software
Nico Westerdale shares his secret recipes for online success, and explains how marketing yourself as an ISV can have a dramatic impact on sales.
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